The Beacon Way
Want to grow your business but not sure how? Wondering when to recruit new team members? Struggling to stay motivated after a setback? Tune in to find out everything you need to know to help your business grow, scale, and thrive, from two people who’ve done it successfully. Adrienne Wilkerson and Jennifer Christensen each have more than two decades of small business experience, and now they’re sharing the story of how they built a seven-figure company to help others do the same. Find out about all the highs and lows, including surprise wins and hard knocks, with plenty of laughs along the way. While you’re here, they’ll give you all the tips and tricks you need to build a winning digital marketing strategy of your own. Ready to get started?
The Beacon Way
AI Tools a CMO Supports
Explore insights on leveraging AI for marketing with Austin Armstrong, focusing on his tool Syllaby for video content and tackling industry challenges.\
Show Notes
- Austin Armstrong, a digital marketing expert with a focus on AI and video marketing, shares insights from his experience.
- Discussion on Armstrong's AI tool, Syllaby, designed for video marketing, emphasizing its features like generating video scripts and scheduling content.
- Addressing common issues like video resistance and content consistency, and how Syllaby helps overcome these.
- Syllaby's primary users include service-based businesses like therapists and real estate agents, aiming to resonate with their audience's pain points.
- Plans for Syllaby include more personalization and features to enhance user engagement and content creation.
- **AI in Marketing**: The broader impact of AI on marketing and content creation, with a focus on ethical considerations and future potential.
Links Mentioned in Today’s Episode:
Jennifer Christensen on LinkedIn
Jennifer Christensen on Twitter
Beacon Media + Marketing @beaconmm
linkedin.com/in/austinarmstrong90
https://www.linkedin.com/company/mentalhealthmarketingconference/