The Beacon Way
Want to grow your business but not sure how? Wondering when to recruit new team members? Struggling to stay motivated after a setback? Tune in to find out everything you need to know to help your business grow, scale, and thrive, from two people who’ve done it successfully. Adrienne Wilkerson and Jennifer Christensen each have more than two decades of small business experience, and now they’re sharing the story of how they built a seven-figure company to help others do the same. Find out about all the highs and lows, including surprise wins and hard knocks, with plenty of laughs along the way. While you’re here, they’ll give you all the tips and tricks you need to build a winning digital marketing strategy of your own. Ready to get started?
The Beacon Way
Feeding Joy in Mental Health: Valerie Van Galder's Depressed Cake Shop Journey
Jennifer Christensen and Valerie Van Galder discuss the journey of the Depressed Cake shop, promoting mental health awareness through community bake sales and sharing experiences.
Key Points From This Episode:
- Introduction to Valerie Van Galder, founder of Depressed Cake Shop, a unique initiative using pop-up bake sales to raise both funds and awareness for mental health.
- A brief overview of Valerie's professional background, including her experience in corporate marketing and the film industry.
- Personal connection to mental health issues: How Valerie's father's struggle inspired her advocacy and creation of a platform for sharing stories.
- Details about the Depressed Cake Shop: How it is a community-driven project, allowing people to host their own bake sales, with proceeds benefiting local mental health charities.
- Valerie's belief in the power of community and connection as tools to fight loneliness and foster mental well-being.
- Encouragement for individuals to tap into their passions as therapeutic outlets, with examples such as art and baking.
- The potential of small and grassroots movements to make major impacts on mental health issues.
- A call to action from Valerie: pushing for increased advocacy, research, and improved treatments for mental illnesses, such as bipolar disorder.
- Emphasizing the intersection of mental health and basic needs, including housing and safety.
- Final words of encouragement from Valerie, urging listeners to take proactive steps such as reaching out to others, participating in community events, and supporting mental health initiatives.
Links Mentioned in Today’s Episode:
Jennifer Christensen on LinkedIn
Jennifer Christensen on Twitter
Beacon Media + Marketing @beaconmm