The Beacon Way
Welcome to The Beacon Way Podcast, your guide to Inspiring Leaders + Elevating Businesses. Hosted by Adrienne Wilkerson, a founder and the CEO of Beacon Media + Marketing, this podcast is designed for small and medium-sized business owners ready for growth. Each week, we share real-time insights, actionable tips, and powerful stories from a diverse range of industry professionals. With a conversational and educational tone, Adrienne dives deep into the challenges we face every day, tackling tough topics to foster genuine connection and improvement. Whether you're navigating team dynamics, scaling operations, or seeking fresh strategies, join us for honest conversations that will encourage and equip you on your entrepreneurial journey. New episodes drop every Thursday. Hit subscribe and follow along!
The Beacon Way
Feeding Joy in Mental Health: Valerie Van Galder's Depressed Cake Shop Journey
Jennifer Christensen and Valerie Van Galder discuss the journey of the Depressed Cake shop, promoting mental health awareness through community bake sales and sharing experiences.
Key Points From This Episode:
- Introduction to Valerie Van Galder, founder of Depressed Cake Shop, a unique initiative using pop-up bake sales to raise both funds and awareness for mental health.
- A brief overview of Valerie's professional background, including her experience in corporate marketing and the film industry.
- Personal connection to mental health issues: How Valerie's father's struggle inspired her advocacy and creation of a platform for sharing stories.
- Details about the Depressed Cake Shop: How it is a community-driven project, allowing people to host their own bake sales, with proceeds benefiting local mental health charities.
- Valerie's belief in the power of community and connection as tools to fight loneliness and foster mental well-being.
- Encouragement for individuals to tap into their passions as therapeutic outlets, with examples such as art and baking.
- The potential of small and grassroots movements to make major impacts on mental health issues.
- A call to action from Valerie: pushing for increased advocacy, research, and improved treatments for mental illnesses, such as bipolar disorder.
- Emphasizing the intersection of mental health and basic needs, including housing and safety.
- Final words of encouragement from Valerie, urging listeners to take proactive steps such as reaching out to others, participating in community events, and supporting mental health initiatives.
Links Mentioned in Today’s Episode:
Jennifer Christensen on LinkedIn
Jennifer Christensen on Twitter
Beacon Media + Marketing @beaconmm