The Beacon Way

AI Tools a CMO Supports

March 05, 2024 Beacon Media + Marketing Season 1 Episode 40
The Beacon Way
AI Tools a CMO Supports
Show Notes

Explore insights on leveraging AI for marketing with Austin Armstrong, focusing on his tool Syllaby for video content and tackling industry challenges.\

Show Notes

  • Austin Armstrong, a digital marketing expert with a focus on AI and video marketing, shares insights from his experience.
  • Discussion on Armstrong's AI tool, Syllaby, designed for video marketing, emphasizing its features like generating video scripts and scheduling content.
  •  Addressing common issues like video resistance and content consistency, and how Syllaby helps overcome these.
  •  Syllaby's primary users include service-based businesses like therapists and real estate agents, aiming to resonate with their audience's pain points.
  • Plans for Syllaby include more personalization and features to enhance user engagement and content creation.

- **AI in Marketing**: The broader impact of AI on marketing and content creation, with a focus on ethical considerations and future potential.

Links Mentioned in Today’s Episode:

 Jennifer Christensen on LinkedIn

Jennifer Christensen on Twitter

Beacon Media + Marketing

Beacon Media + Marketing @beaconmm

linkedin.com/in/austinarmstrong90

https://socialtypro.com/

https://syllaby.io/

https://www.linkedin.com/company/mentalhealthmarketingconference/

https://wefunder.com/